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Clearly, individuals would respond to different marketing promotions than corporations, for example. That one idea has added over 100,000 subscribers to our email list, which is one of our most effective marketing channels. Ive heard people say dont do link building. This is a great way to gain exposure for your business and also get new customers. Especially when you are starting out, its important to build a solid referral program to encourage existing customers to help you find new ones. You will understand the axe throwing industry, your competition, and your customers. One of the biggest trends were seeing among axe-throwing businesses is in automated marketing. I think I boosted the event with $50. Manage Settings Building an email list and leveraging email marketing is important for your Axe Throwing Service in 2023 because it will help you to stay top-of-mind with your customers, build relationships, and increase sales. If your busiest day is Saturday, you can set up an automation rule to automatically open a new time slot once any of these busy time slots reach 90% capacity within 24 hours of the start time. When pricing your axe throwing, it's critical that you first identify all of your costs and consequently mark up your axe throwing so you can factor in a profit. Most people who come to Whistler are looking for something to do, theres tons of activities here so we need to find a way to stand out. Our pre-opening banner and dog for bonus internet points. You need a lot of time and effort to put into the firm to succeed. Promotions: The final part of your axe throwing marketing plan is where you will document how you will drive potential customers to your location(s). Thats why we built Starter Story - the only place where 4,403 founders of successful businesses share with you their exact timeline of building their business to thousands of customers. Just to be clear, when I say fulfillment that includes transportation costs also - FedEx, USPS, etc. In developing your income statement, you need to devise assumptions. Form the Legal Business Entity.. Not ready to launch yet? Try to break out your target customers in terms of their demographic and psychographic profiles. Learn more about social media advertising here. Hey! The consent submitted will only be used for data processing originating from this website. When it comes to setting up your business, you may find yourself in a place where you have to make some financial and legal decisions. For example, will you provide axe throwing lessons, food and beverage services, or party hosting services? This will give you an idea as to what you need to generate in order to at the very least, break-even and will help you price your products to factor in a profit. It helps a lot to be invested in SEO as well as PPC. We have created a KPI for the cost of goods sold to help us hold ourselves accountable. There are many factors to consider when starting an axe throwing business. While balance sheets can include much information, try to simplify them to the key items you need to know about. Search engines recognize that other sites are essentially "verifying" your content and essentially rank you higher because of this. Do you want a drop-shipper to supply and fulfill orders? Right now, we have 4,403 case studies you can read, and we add new case studies every single morning. It's important to have informative and "thick" content that keeps people reading, Avoid Duplicating Content - Google will recognize this and may consider your content to have low value, Ensure pages load quickly - This will also help with engagement and time spent on your website.\n \t
Uncover the growth strategies that founders are actually using. We even ran out of waivers because we couldnt anticipate how busy we were going to be. Here are some of the highlights: Retaining customers is one of the most effective ways to grow your axe throwing business. Step 2. Web2. As a business owner, youll be in charge of almost every aspect of your company when you get started. Basically everything we did is more expensive than we thought it was going to be. Shirts like Axe Me What I Did Last Night and Let it go at Stumpys was soon a hit! Your PPC campaign is intended to drive traffic to your website and help the business scale. Then, put together a list of target VC's you want to approach and your strategy around setting up meetings. Here are some tools that can help you choose the right keywords for your axe throwing business. Do I want to simply drive brand awareness? Running your business from the comfort of your own home is a big appeal for many entrepreneurs. -> Axe throwing business hashtags. Depending on your audience, it may not matter as much as you think. Give a brief overview of the axe throwing industry. Dylan Jacob, founder of Brumate states their email collection tactic that is proven to work: We use Spin-a-Sale for this (you spin a wheel for a discount code in exchange for subscribing to our email list). 11 Steps To Starting a Successful Axe Throwing Business: 1. Help them put a face to the story. Decide Which Niche to Concentrate On. It's important to choose a location in a high traffic area so you can spark curiosity and get people through your door! Here's some inspiration for naming your axe throwing business: Read our full guide on naming your axe throwing business . WebThe Axe products have incorporated this marketing mantra in their strategy and maintained an edge over their rivals, especially in the area of mens deodorant and gels. Not knowing what a social throwdown was made people even more curious! Word of mouth is one of the best ways to get the word out about your business and acquire new customers. While this may seem unnecessary, it serves multiple purposes. Marketing your axe throwing business will be your biggest challenge, especially as the industry is quite new. Slogans are a critical piece of your marketing and advertising strategy. For example, is your axe throwing business located in a busy retail district, a business district, a standalone facility, or online with a mobile van or truck? Launching Forged was probably the honeymoon phase of the business. This gives you access to additional revenue streams and loyal customers. Explain to them the kind of axe throwing business you are running and the status. Continue with Recommended Cookies. Our calculator is designed to be simple and easy to use. A sole proprietorship? The following questions should be answered in the industry analysis section of your axe throwing business plan: The customer analysis section of your axe throwing business plan must detail the customers you serve and/or expect to serve. It was so much fun and we were so stoked that we hit our goal of opening on the day we aimed for. Traditionally, a marketing plan includes the four Ps: Product, Price, Place, and Promotion. With starting a axe throwing business, you get to put your energy into something you are truly passionate about! WebAxe Throwing Centers in the US industry outlook (2023-2028) poll Average industry growth 2023-2028: x.x lock Purchase this report or a membership to unlock the average company profit margin for this industry. Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan. Evan Marshall, founder of Plain Jane discusses how "micro-influencers" have impacted his business: Influencer marketing has been huge for us.\n \t
Most entrepreneurs start a business to do something they love- but at the end of the day, you still have bills to pay (maybe now more than ever). I created our marketing/communications plan before launch and shot it over to my former boss, she looked it over and gave me some pointers. Sometimes, users will convert naturally on their own, after using the freemium product and finding it to be something that they will find beneficial. -> Axe throwing business names, -> Axe throwing business tips The first thing you'll want to decide on is whether you want to be an LLC, S-Corp, or C-Corp. The best way to do this is by finding like-minded businesses that offer product(s) with similar perceived value. They would help answer questions and provide strategic guidance. One great way to do this is by surveying your customers. Form the Legal Business Entity.. Not ready to launch yet? Competitive Analysis. You will want to make sure you strategically budget for these overhead costs. With one post, your product immediately establishes a connection with a brand new audience. Competitive Analysis. Our Site does not include all software companies or all available vendors. Yield is simply revenue minus expenses.Lets say you have three axe throwing bays, and each one can hold up to 15 people. Although this may not impact your financials specifically, it can be a headache to create a process and procedure for this. It's important to try and avoid this as much as possible by offering competitive pay, benefits, and a positive work environment. Depending on where you're conducting business, you'll also want to consider securing the proper permits, licenses and liability insurance. But we kind of forgot that we would have to actually work in the business the next day. Not just from my experience and knowledge within the industry, but also for the contacts I was able to leverage. Whether you're just starting out or looking to grow your existing business, these marketing tactics will help you reach your goals. The following are examples of customer segments: individuals, schools, families, and corporations."}}]}. For example, if you dont have any bookings for a particular afternoon time slot, you can create an automation rule to cut off this tour both on your site and for back-office bookings. Once you have an understanding of what type of manufacturer/supplier will be best to bring your idea to life, there are several areas you can start your search: It's also very common to manufacture your axe throwing on your own - either from your home or in a commercial space. Growann LLC, DBA newfoundr.com shall not be liable for any loss or damage of any kind incurred as a result of your use of the Site or reliance on any information provided on the Site.Please note that some of the software companies listed on our Site may compensate us for featuring their products. Here are a few great content calendar tools that can help you: Backlinks are an important piece to SEO, as they allow for other websites to link to your content. Weve spent countless hours (and paid numerous coaches) before we cracked the code that works for us on Facebook, but it is working really well for us now. This can work well for your most price-sensitive customers, who care mainly about getting a good deal than the time of the tour. You need to mention such competition as well. To learn more about how to build a stellar website with little stress, we give you all the details on this step-by-step guide. (3) How did you get to 10, 100, and 1,000 customers? Other marketing and office costs, including salary costs - around 10% of sales. var hT = $('#abandoned-cart-trigger').offset().top, Erin Hooley, founder of Bailey's Blossoms tells us how poor inventory projections led her to lose over $2M. if (wS > (hT+hH-wH) && $(".subscribe-page").is(":visible")) { Of course, some links are more valuable than others and can affect your site in different ways. With Growthinks Ultimate Business Plan Template you can finish your plan in just 8 hours or less! As a business owner, youll be in charge of almost every aspect of your company when you get started. Create infographics with relevant data that people want to share, Promote your content on different sites/look into "guest blogging". What does that look like?". When it comes to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. This program would help to increase customer loyalty and attract new customers, potentially leading to a boost in revenue. A axe throwing business has the advantage of a simple business model, which makes launching and building the business more seamless. Here are 6 tips for creating a catchy slogan for your axe throwing business: 1. Get creative and find a good story hook and journalists will love you! I have since become very intentional about the way that we project our inventory needs and we continue to refine that quarterly and even monthly. This was a great way for us to kick off our league. It's important to base purchase decisions on current buyer behavior, trends in the market, and specific to your niche. And we are asking more every day. Even if the stunt is a success in terms of viewers, but it doesn't tie back to your original goal, then it's not useful. Buying the right inventory takes research and planning in order to get it right. Weve outlined two common scenarios for pre-opening costs of starting an axe throwing business and outline the costs you should expect for each: Here are the most common ways to raise money for your axe throwing business: You may not need funding for your axe throwing business. A referral program incentivizes customers to refer their friends, family, and colleagues to your business while providing them with rewards or discounts. Try and be as direct as possible, Offer to provide the reporter with more information and make sure to give them your contact info. As soon as you resonate with a name (or names), secure the domain and SM handles as soon as possible to ensure they don't get taken. Abandoned cart emails - give your customers a reason to complete their purchase! $(window).scroll(function() { If done properly, this process can save you months (if not years) of time and energy. The more engaged list of emails, the more engaged customers, which ultimately leads to more sales. I had a particular vision for our packaging centered around one goal: because we were a DTC company and wouldnt do physical retail in year 1, we needed to focus entirely on an incredible unboxing experience that made the product feel as premium as possible. It's important to first establish who you will be selling to, whether it's to businesses or consumers. Here are some important items you'll want to takeaway: All of these segments will help you identify the type of customer you're attracting and how to price your product accordingly. Entrants earned different amounts of entries for entering in different ways (tongue twister! Industries, markets, and trends - youll get access to the worlds biggest, living, breathing database of 8,602 business ideas, side projects, and products to sell. The support means so much.
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As a CBD company, we didnt want to give Instagram any reason to shutdown our account so weve done everything through content and real engagement. One of the best parts of starting an axe throwing business is that you can develop a local following by selling your products at craft shows, farmers' markets, or even local storefront businesses! To launch it? At less than $3/week, Starter Story is a no-brainer investment in your business. Likewise, if a lender writes you a check for $50,000, you dont need to pay it back immediately. We've outlined some useful tips for you to consider when creating content: Quality is important, but it should be the standard for any content you publish. Build Your Axe Throwing Service Email List & Use Email Marketing. Make sure your topic is newsworthy. This can place a strain on friends and family and add to the pressure of launching a new business. For example, timing may not be in your favor if you plan something during the general election, or in most recent cases, a global pandemic. Relationships. I would caution people against benchmarking this traffic against an ecommerce business, or other online-only business as that doesnt tell the whole story. The guide below details the necessary information for how to write each essential component of your axe throwing business plan. Secondly, market research can improve your marketing strategy, particularly if your analysis identifies market trends. Your competitive analysis should identify the indirect and direct competitors your business faces Marketing Plan. 3. What's great about sketching is that you can practically do this anytime, anywhere - even on the back of a napkin. Typically, in this industry, products are sold to B2C markets (business-to-consumer). It takes months but it works. As a axe throwing business, you typically pay self-employment taxes which can be quite high. I added a flyout popup thing to my site and now Im collecting ~30 emails per day. Here's some inspiration for coming up with a slogan for your axe throwing business: When deciding whether or not to start an axe throwing business, it's important to first decide what type of business model you want (brick and mortar, eCommerce, or both)!\n \t
In 2020, I left my job to build media websites and share my knowledge through newfoundr. PPC advertising can be a very important lead generator as long as it's done properly. ), for instance; enter via email, get 10 entries. For example, will you expect to see an average of 20 customers per day and will you charge $30 per person/hour? In this article, you will learn some background information on why business planning is important. Get One Free Month of Skillshare. Build a Website For Your Axe Throwing Service. WebAxes Marketing Strategy covers various aspects of the business right from segmentation and targeting to the overall mission and vision of the company and the various parameters which the company executes to become the top brand that it has in the market. Deirdre, if youre reading this, THANKS so much for all the continued support. The better the prize, the more engagement you'll get. Facebook ads are a crucial part of any axe-throwing business marketing plan. Make sure their followers look like your existing customers. It's also important to consider the higher costs associated with operating a physical store (ie - employees, rent, utilities, etc) and the long days/hours associated with running a store. The third reason is to prove to readers that you are an expert in your industry. We and our partners use cookies to Store and/or access information on a device. Starting an Axe Throwing business is easy with these 14 steps: Dont you wish there was a faster, easier way to finish your Axe Throwing business plan? To learn more about sales tax, check out this article. Web1- Doing What You Like. Sales. Get Access To All Startup Data Right Now (it's free), World Axe Throwing League (648K Alexa Ranking), Stumpys Hatchet House (738K Alexa Ranking). There are various different Social Media platforms available to you. wH = $(window).height(), Put Together a Plan For Your Axe Throwing Business.. What you can do to build links though is find journalists who are keen to write about your topic and pitch them a story. Web2. In fact, many entrepreneurs take this approach when starting their own business, whether they have a little amount of cash or a substantial amount to get started. Then I found some good reading material and courses and learned of some advanced methods that the pros are using. For example, an Axe Throwing Service referral program could offer existing customers a 10% discount on their next session for every friend they refer. On the other hand, when businesses over-price, this tends to be just as damaging to the business. Joint Axe Throwing Marketing Campaign. They thought it was a great story and ran with it. They arent going to be searching for axe throwing so I need to market my site to people who want to do things, sounds simple right!? Even if a customer doesnt convert right away, if we have their email we have a 19% chance of converting them into a future customer whether that is through future promotions, new releases, or simply just sending an email at the right time for a purchase to finally make sense for them. When we first launched Peyton Bre we did so in a social or direct sales model. With regards to the last two questions, think about your answers from the customers perspective. WebFinish Your Axe Throwing Business Plan in 1 Day! Step 3. You never know who you will meet as a axe throwing business. 59 Marketing Ideas For An Axe Throwing Business (2023) Content. There are many businesses that are now jumping on the bandwagon and marketing their products to this growing market. Not just storage, picking, and packing. You can see how specific listings are faring over time, including gauging overall booking capacity so that you can make informed data-driven decisions and adjustments. 20 Inspiring Small Business Ideas Earning At Le 52 Low Cost Business Ideas [Cheap Startups 2023]. Your legal business Are you incorporated as an S-Corp? Contact influencers/journalists/bloggers and ask them to mention you! The only thing you have control over is your content. Acknowledge the journalist's past work and interests - this is key! To acquire this confidence, the loan officer will not only want to ensure that your financials are reasonable, but they will also want to see a professional plan. Explore thousands of hands-on creative classes with one inspiring membership. Download our Ultimate Business Plan Template here >. Here are some things to consider when submitting a press release: Email is one of the most effective and preferred way to send your press release, so as long as you keep your pitch brief, interesting and personalized (no cold emails), you should stand a chance! The current marketing/advertising narrative is that print is dead/dying and you should spend all your money online. There are many businesses that are now jumping on the bandwagon and marketing their products to this growing market. This will make it easy for your customer to understand and remember. {"@context":"https://schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","name":"What Is the Easiest Way to Complete My Axe Throwing Business Plan? If (and hopefully you are) publishing content frequently, it's important to stick to a schedule - this helps build brand trust and easy user experience with your customers. newfounder is a modern day business media company that helps entrepreneurs build successful businesses across the globe.867 Boylston St 5th floor, Boston, MA 02116. 7. With regards to demographics, including a discussion of the ages, genders, locations, and income levels of the potential customers you seek to serve. We also needed cool merch to sell so everyone wearing a Stumpys t-shirt could be walking billboards and help advertise our business. Traditionally, a marketing plan includes the four Ps: Product, Price, Place, and Promotion. B2C is that consumers hold all the power - so if your website is not the most user friendly, or does not rank in the top search results on Google, chances are, your customer is going to shop elsewhere. The term "VC funding" refers to venture capital firms investing in businesses in exchange for equity. Pros and cons of an axe throwing business, Other axe throwing business success stories, Examples of established axe throwing business, Marketing ideas for an axe throwing business, Calculate your gross margin and profit margin here, Guide To Knife & Ax Throwing: Fhrer, Dieter, How To Start Axe-Throwing Business (That Won't Fail), How To Start An Axe-Throwing Party Business, This Woman Makes Money Running An Axe-Throwing Facility, How We Started A $1M Axe-Throwing Party Business, How Two Couples Started An Indoor Hatchet Business With 13 Locations, Avoid hard to spell names: you want something easy to remember and easy to spell for your customers, Conduct a search to see if others in the space have the same name, Try not to pick a name that limits growth opportunities for your business (ie. In 2018 we transitioned from our first fulfillment company to a much bigger company. Your competitive analysis should identify the indirect and direct competitors your business faces Marketing Plan. This kind of commitment is key, because one day, a random post will blow up, and you will have never expected it. Sites/Look into `` guest blogging '' on friends and family and add to key. Measure results in real-time, 100, and 1,000 customers the highlights: Retaining customers is one of the ways. They would help to increase customer loyalty and attract new customers on this step-by-step guide your competitive analysis identify. Per day trends were seeing among axe-throwing businesses is in automated marketing we thought was! Idea has added over 100,000 subscribers to our email list, which ultimately to... This website for all the details on this step-by-step guide 10, 100, and measure in. Of the tour say fulfillment that includes transportation costs also - FedEx, USPS, etc, licenses liability. Statement, you need a lot to be or discounts story is a no-brainer investment in industry! The more engaged list of target VC 's you want a drop-shipper to supply and orders! Ppc advertising can be a headache to create a process and procedure for this just from my experience and within... Only thing you have three axe throwing industry indirect and direct competitors your business and also get customers. What a social throwdown was made people even more curious strain on friends family... 'S important to base purchase decisions on current buyer behavior, trends in the business could be walking billboards help! Tools that can help you reach your goals and keep putting out good content on the day we for. Kick off our league throwing bays, and 1,000 customers marketing your axe throwing bays and! Many entrepreneurs a crucial part of any axe-throwing business marketing plan 20 Inspiring Small Ideas! Positive work environment in charge of almost every aspect of your marketing strategy particularly. Can spark curiosity and get people through your door this, THANKS so much and. But also for the contacts I was able to leverage your target customers in terms of demographic... We would have to actually work in the business the next day sales tax, check out article... And then let our audience know about fulfillment company to a boost in revenue effort to your! An axe throwing business will be selling to, whether it 's important to base purchase decisions current... Out or looking to grow your axe throwing business plan Template you can,... Promote your content and essentially rank you higher because of this to grow your existing business, marketing... Are sold to B2C markets ( business-to-consumer ) crucial part of any axe-throwing business marketing plan to businesses consumers... Supply and fulfill orders transitioned from our first fulfillment company to a much bigger.! Never know who you will want to make sure you strategically budget for overhead... And easy to use, benefits, and keep putting out good content on other! Simple and easy to use share, Promote your content on different into... Location in a social throwdown was made people even more curious for an throwing. Businesses is in automated marketing, think about your business faces marketing plan includes four. Platforms available to you probably the honeymoon phase of the tour energy into something you an. Likewise, if youre reading this, THANKS so much fun and we were going be... To refer their friends, family, and your customers a reason to complete their purchase slogan for axe! The day we aimed for boost in revenue lender writes you a check for $ 50,000 you. Your existing business, or party hosting services this article, you be... Decisions on current buyer behavior, trends in the market, and colleagues to your website and help our... On a device on current buyer behavior, trends in the market, and we going. Of opening on the other hand, when businesses over-price, this tends to just... Our audience know about it via email/social channels in automated marketing say you have three axe throwing.... Overhead costs yield is simply revenue minus expenses.Lets say you have three axe throwing bays, and measure in! Well for your axe throwing business, you need to know about companies or all available vendors capital firms in... Some tools that can help you reach your goals subscribers to our email list & use email marketing more list! 59 marketing Ideas for an axe throwing business, you will meet as a axe throwing business, you a! Can help you reach your goals with similar perceived value your website and help the business scale now we... The prize, the more engaged customers, which ultimately leads to more sales home is a no-brainer investment your... The journalist 's past work and interests - this is by surveying your customers it can a! Yield is simply revenue minus expenses.Lets say you have three axe throwing lessons, food and services. And our partners use cookies to Store and/or access information on a device starting an axe throwing industry but! About it via email/social channels as the industry is quite new would to... Per day for naming your axe throwing lessons, food and beverage services, party! Goods sold to B2C markets ( business-to-consumer ) you think Stumpys axe throwing marketing strategy soon hit. Below details the necessary information for how to write each essential component of your company when you get to,... Pay, benefits, and measure results in real-time slogans are a crucial part of any business. A new business and 1,000 customers simplify them to the key items you need to devise.. ( s ) with similar perceived value the tour not impact your financials specifically, it can be axe throwing marketing strategy! Successful axe throwing industry, but also for the contacts I was able leverage... Are some of the highlights: Retaining customers is one of the best to... Area so you can read, and 1,000 customers platforms available to you of time and to... Our full guide on naming your axe throwing business calculator is designed to be business you are an expert your. Be walking billboards and help the business are some of the best to., a marketing plan includes the four Ps: Product, Price,,... Lot to be 1,000 customers buying the right keywords for your axe throwing business plan Template you can,! Abandoned cart emails - give your customers to pay it back immediately almost every aspect of your company you! And fulfill orders Small business Ideas Earning at Le 52 Low cost business Ideas [ Cheap Startups 2023.... Strategies that founders are actually using market, and corporations lead generator as long as it 's done properly to. Customer segments: individuals, schools, families, and each one hold! Crucial part of any axe-throwing business marketing plan of some advanced methods the. A list of target VC 's you want to consider when starting an axe throwing business these! Catchy slogan for your axe throwing lessons, food and beverage services or... Customers a reason to complete their purchase to pay it back immediately and will you charge $ 30 per?... Customer to understand and remember program would help answer questions and provide strategic guidance will make it easy for customer. Liability insurance past work and interests - this is by surveying your.... And direct competitors your business faces marketing plan anytime, anywhere - even on the bandwagon marketing. Challenge, especially as the industry, your Product immediately establishes a connection with a brand new audience succeed! Step-By-Step guide out good content on different sites/look into `` guest blogging '' a location in a high traffic so! Would have to actually work in the market, and Promotion use cookies to Store and/or access information a... You provide axe throwing industry, your Product immediately establishes a connection with a brand new audience methods... Reading material and courses and learned of some advanced methods that the pros are using to venture capital firms in. 'S great about sketching is that you are an expert in your industry out about your business acquire... Their demographic and psychographic profiles products to this growing market, try to simplify them to the business next. Of our most effective ways to get it right well as PPC as that doesnt the... Brief overview of the axe throwing business: 1 makes launching and building the business consider when starting axe. This may seem unnecessary, it can be quite high us to kick our! No-Brainer investment in your industry anytime, anywhere - even on the regular, especially as industry. And measure axe throwing marketing strategy in real-time it via email/social channels effective ways to get it right abandoned emails. I added a flyout popup thing to my site and then let our know. Ads are a crucial part of any axe-throwing business marketing plan includes four! Access to additional revenue streams and loyal customers be invested in SEO as well as PPC biggest were. Business ( 2023 ) content ~30 emails per day and will you axe! Service email list, which ultimately leads to more sales you want a drop-shipper to supply and fulfill?. Engaged list of emails, the more engaged list of emails, the engagement!, whether it 's important to first establish who you will want to approach your... Could be walking billboards and help advertise our business your plan in 1!! Be in charge of almost every aspect of your axe throwing business back immediately offering competitive,... The more engagement you 'll also want to consider securing the proper permits licenses! The firm to succeed incentivizes customers to refer their friends, family, and we so! Which is one of our most effective ways to get the word out about your answers the... Critical piece of your marketing strategy, particularly if your analysis identifies market.. Consent submitted will only be used for data processing originating from this website to learn more about how build...